Privacy and Data Protection Policy

Last updated: 10/07/2025

Welcome to the Privacy Policy of Fernanda Gomes Marketing Estratégico. Your privacy is very important to us. This policy explains how we collect, use, store, and protect your personal information when you visit our website or use our services, in compliance with the General Data Protection Law (LGPD) in Brazil and the General Data Protection Regulation (GDPR) in the European Union.

By using our site and services, you agree to the terms of this Privacy Policy.

1. Who We Are

Fernanda Martins Gomes, registered under CNPJ No. 38.713.720/0001-77, with headquarters at Av. Padre Pereira de Andrade, 127, 32 BA, CEP 05469-000, São Paulo – SP, Brazil. We operate as a Strategic Marketing Consultancy, providing services to clients in Brazil and across Europe.

Contact:

2. Personal Data We Collect

We collect different types of information to provide and improve our services:

  • Identification and Contact Data: Your full name, email, phone number, job title, company name, and address.
  • Professional Data: Information about your field of work, marketing needs, and other details relevant to providing our consulting services.
  • Browse and Usage Data: IP address, browser type, operating system, pages visited on our site, time spent, links clicked, and other usage statistics. This data is collected through cookies and similar technologies.
  • Data Provided Voluntarily: Any other information you provide to us when filling out contact forms, requesting quotes, participating in surveys, or communicating with us.

3. How We Collect Your Data

Your data may be collected in the following ways:

  • Directly from You: When you fill out forms on our website (contact, newsletter, material downloads), send us emails, or interact directly with our team.
  • Automatically: Through tracking technologies such as cookies, pixels, and other analytical tools that collect information about your Browse on our site.

4. Purpose of Data Use

We use your personal information for the following purposes, with their respective legal bases:

  • Service Provision: To provide, manage, and enhance our strategic marketing consulting services (Legal Basis: Performance of a contract or preliminary procedures).
  • Communication: To respond to your requests, send information about our services, updates, and newsletters (Legal Basis: Consent or Legitimate Interest, where applicable).
  • Improving Our Site and Services: To analyze our website’s performance, understand how users interact, and optimize your experience (Legal Basis: Legitimate Interest).
  • Marketing and Advertising: To send promotional communications, personalized offers, and information about events, always with the option to unsubscribe (Legal Basis: Consent).
  • Legal and Regulatory Compliance: To comply with legal, regulatory, or court orders (Legal Basis: Legal Obligation).
  • Security: To protect the security of our systems, prevent fraud, and ensure data integrity (Legal Basis: Legitimate Interest).

5. Sharing of Personal Data

We are committed to not selling or renting your personal information. Your data may be shared, when strictly necessary and with the appropriate safeguards, with:

  • Third-Party Service Providers: Companies that assist us with website operation, hosting, email delivery, data analysis, and management systems. We require these third parties to protect your data in accordance with this policy.
  • Legal Authorities: If we are required by law or a court order.
  • Business Partners: In specific cases and with your consent, to offer complementary services.

6. International Data Transfer

As we provide services in Brazil and across Europe, your personal data may be transferred and processed in different countries. When we do so, we ensure that all transfers are carried out in compliance with the LGPD and GDPR, using mechanisms such as the European Union’s Standard Contractual Clauses (SCCs) or other appropriate safeguards to ensure the protection of your data.

7. Data Security

We employ robust technical and administrative security measures to protect your personal data from unauthorized access, disclosure, alteration, or destruction. These measures include encryption (SSL/TLS), firewalls, restricted access controls, and ongoing training for our team.

8. Your Rights as a Data Subject

In accordance with the LGPD and GDPR, you have the following rights regarding your personal data:

  • Right of Access: To obtain information about what data of yours we are processing.
  • Right to Rectification: To request the correction of incomplete, inaccurate, or outdated data.
  • Right to Erasure (“Right to be Forgotten”): To request the deletion of your personal data, except when the law permits its retention.
  • Right to Object: To object to the processing of your data in certain situations.
  • Right to Portability: To receive your data in a structured and interoperable format.
  • Right to Withdraw Consent: To withdraw your consent at any time for processing based on it.
  • Right to Information: To be informed about the sharing of your data with third parties.

To exercise any of these rights, please contact us at hello@fernandagomesmarketing.com. We will respond to your request within the legal timeframe.

9. Data Retention

We will retain your personal data only for the time necessary to fulfill the purposes for which it was collected, to comply with legal or regulatory obligations, or for the regular exercise of rights in judicial, administrative, or arbitration proceedings.

10. Use of Cookies and Similar Technologies

Our website uses cookies and other tracking technologies to improve your Browse experience, analyze site traffic, personalize content and ads, and understand how you interact with our services.

For more details on the types of cookies we use, their purposes, and how you can manage them, please consult our Cookie Policy. You can manage your cookie preferences directly through your browser.

11. Changes to this Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legislation. We recommend that you review this page regularly to stay informed. The “Last updated” date at the top of the policy will be revised. If the changes are significant, we may notify you by email or through a prominent notice on our website.

12. Contact

If you have any questions about this Privacy Policy or how we handle your personal data, please contact us:

Email: hello@fernandagomesmarketing.com

Fernanda Gomes 2026 © All rights reserved.